by Christy Pusz Decatur So, you’ve decided to open a fitness studio! As you begin the process of building out the perfect space in your...

Embracing the new normal and making Zoom work for you! Necessity, as they say, is the mother of invention. This old adage was put to the...

Attracting and Retaining Top Talent in a Post-2020 Economy When most people think of their dream job, they focus on salary, PTO, and the...

by Michelle Steber The world of fitness has changed over the past 18 months. Studios were forced to get creative and go virtual. Even if...

Back-to-School, Black Friday, Holiday Season, Oh My! As strange as it might seem, Fall 2021 is upon us and with it comes some familiar...

While it may sound obvious in theory, consistent outreach to first time studio visitors is one of the most important parts of an outreach...

For fitness studios, the last year and a half has been anything but business as usual. But with creativity, dedication, and hard work,...

Like it or not, lapsed clients are an inevitable part of the client lifecycle for boutique fitness studios. What is not inevitable is...