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    Outreach Spotlight: Selling Founding Memberships & The Secrets of a Successful Pre-Sale
    • Apr 22
    • 5 min

    Outreach Spotlight: Selling Founding Memberships & The Secrets of a Successful Pre-Sale

    by Christy Pusz Decatur So, you’ve decided to open a fitness studio! As you begin the process of building out the perfect space in your...
    To Stream or Not To Stream?
    • Apr 1
    • 3 min

    To Stream or Not To Stream?

    Embracing the new normal and making Zoom work for you! Necessity, as they say, is the mother of invention. This old adage was put to the...
    Dear Employers, A Safe Space Begins With Team Culture
    • Feb 18
    • 4 min

    Dear Employers, A Safe Space Begins With Team Culture

    Attracting and Retaining Top Talent in a Post-2020 Economy When most people think of their dream job, they focus on salary, PTO, and the...
    5 Studio Event Ideas That Build Community
    • Nov 2, 2021
    • 4 min

    5 Studio Event Ideas That Build Community

    by Michelle Steber The world of fitness has changed over the past 18 months. Studios were forced to get creative and go virtual. Even if...
    5 Tips to Best Engage New Members This Fall
    • Oct 20, 2021
    • 4 min

    5 Tips to Best Engage New Members This Fall

    Back-to-School, Black Friday, Holiday Season, Oh My! As strange as it might seem, Fall 2021 is upon us and with it comes some familiar...
    Outreach Spotlight: First Time Clients
    • Jul 30, 2021
    • 3 min

    Outreach Spotlight: First Time Clients

    While it may sound obvious in theory, consistent outreach to first time studio visitors is one of the most important parts of an outreach...
    My Studio has Reopened: Now What?
    • Jul 30, 2021
    • 2 min

    My Studio has Reopened: Now What?

    For fitness studios, the last year and a half has been anything but business as usual. But with creativity, dedication, and hard work,...
    Outreach Spotlight: Lapsed Clients
    • Jul 30, 2021
    • 2 min

    Outreach Spotlight: Lapsed Clients

    Like it or not, lapsed clients are an inevitable part of the client lifecycle for boutique fitness studios. What is not inevitable is...

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